Marketing Program Analyst

  • Job Reference: 679012118-2
  • Date Posted: 6 August 2022
  • Recruiter: American Tire Distributors
  • Location: Huntersville, North Carolina
  • Salary: On Application
  • Sector: Care in the community, Housekeeping & Maintenance, Management & Supervisors
  • Job Type: Permanent

Job Description

Are you looking for an opportunity to turn your ambition and your people skills into a rewarding career with an industry leader? Join our team at American Tire Distributors! As the nation's premier tire distributor, ATD's coast-to-coast distribution network provides approximately 80,000 customers across the U.S. and Canada with rapid and frequent delivery of high quality tires, custom wheels and shop supplies.

Position Description:

Marketing Support

  • Develop customer-facing presentations and deliverables within PowerPoint (and other Microsoft Office programs)
  • Help assemble and distribute sales collateral to support product launches and program initiatives
  • Assist with updates to consumer facing websites as well as B2B sites (ATD & Tire Pros Online)
  • Assist with managing social media channels and responding to inquiries on social
  • Manage Power Outlet eStore by coordinating reorders, site additions, gift codes and reporting.
  • Collaborate with the design team to execute concepts and produce marketing materials as needed.
  • Assist in the logistics and execution of external marketing events including: sponsorship contracting, vendor relations and at times traveling to manage events on-site. (Travel = 10% or less)
  • Respond to inquiries via email and phone
  • Manage relationships with third-party vendors

Program Support

  • Work with sales team to facilitate annual and mid-year program enrollments and level changes
  • Manage annual program updates and communicate changes to internal and external stake holders.
  • Assist in developing training content and reference libraries for Learning Management Software (LMS) as well as manuals for new hires, sales team and customers.
  • Complete updates to dealer locator tool

Data Analysis & Reporting

  • Help gain insights into business and consumer behavior through analysis of various data sources including BI, scorecard, compliance dashboard, social media, Google Analytics and consumer survey data.
  • Determine reporting needs and develop automated processes to generate reports required to facilitate effective business decisions.
  • Perform continuous analysis of competitive environment and industry trends.
  • Aid in the tracking and maintenance of the marketing department budget.

Expectations & Qualifications

  • Bachelor's Degree in business, marketing, analytics or related field
  • 3-5 years of progressive experience as Business Intelligence analyst
  • 1-3 years of marketing experience
  • Hands-on experience working with complex data sets using Tableau and/or Splash BI
  • Ability to work on multiple projects at one time, under tight deadlines
  • Must be a team-player with a positive attitude, always striving for greatness in your work
  • Excellent written, oral communication and presentation skills
  • Must have a strong attention to detail
  • Experience with project management tools and LMS tools a plus

Build a challenging and rewarding career with us!

American Tire Distributors is an Equal Opportunity Employer and Drug Free Workplace

Shift Type:
Job ID: R20781